You didn't start your business to run it on duct tape.
I design, build, and quietly run the systems behind founders, coaches, and course creators. Automations, backends, and AI workflows that hold, so you can go back to the work only you can do.
Tell me if this is you
Create & run a business that doesn't run you.
Do you feel like every tool in your business is held together with duct tape and hope?
Do you dream of launching without spending launch week glued to your laptop fixing bugs?
Do you lack the time (or patience) to figure out where AI actually belongs in your business?
Do you need someone who can just own the backend, permanently, without hand-holding?
- 07:02✓client onboarding — automated
- 07:15✓failed payment — recovered
- 08:40✓course launch funnel — live
- 09:12✓AI assistant — 34 leads handled
- 09:45✓invoice reminders — sent
- 10:03✓CRM — cleaned & synced
- 10:30✓weekly report — sent to founder
- 10:31 you — back to your zone of genius
The person behind the backend ✦
The backend person you've been looking for.
I'm Abie, a Tech OBM with 13 years of experience building the systems, automations, and operations that keep online businesses running smoothly.
I've built course platforms from scratch. Migrated businesses without losing a single lead. Created automations that saved founders hours every week. Trained entire teams. And developed AI tools that work while you sleep.
I don't wait to be told what to do. I see what's needed and I make it happen.
Work with meProof, not promises
Why founders choose Abie.
01
Thirteen years in, still doing the work myself
Systems, courses, migrations, teams. Every recommendation I make is something I've already done, not something I read about.
02
I don't wait to be told what's broken.
03
I don't drop things.
Multiple clients, moving parts, tight timelines. Nothing falls through. It's just how I'm wired.
04
I build with AI every day.
Not experimenting. Shipping. Real systems in real businesses, plus one app a day for 30 days straight.
See the builds →Client love
What clients are saying.
"Straightforward, honest, and highly knowledgeable."
Abie is straightforward, honest, and highly knowledgeable. She quickly analyzed the root cause of our website layout and HTML issues, demonstrating her expertise and years of experience. Not only did she efficiently resolve the problems, but she also went above and beyond her original scope of work. Her proactive approach helped address additional issues we weren't even aware of. We truly appreciate her professionalism and technical skill.
Hover to read full review →
"Incredibly smart, highly motivated, and impressively tech-savvy."
Working with Abie was an absolute pleasure! She is incredibly smart, highly motivated, and impressively tech-savvy. Her ability to tackle challenges with creative solutions and her dedication to work made a significant impact on our team. Anyone would be lucky to have her on their side!
Hover to read full review →
"I can't wait to work with you again."
Abie was absolutely fantastic to work with, incredibly responsive and flexible, and I couldn't have imagined things being completed so quickly. You have no idea what kind of pain and suffering you saved me from and I can't wait to work with you again, thank you so much!
Hover to read full review →
"No matter what we ask, you have a solution."
Thank you so much Abie! It's been such a pleasure working with you, and you are so integral to F&TA, don't doubt that for a second. We are always saying how talented, resourceful, and thorough you are. No matter what we ask, you have a solution and you're fabulous at your job!
Hover to read full review →
Ready to hand off
the backend?
Your business shouldn't depend on you being available 24/7. Let's fix that.
Book a free callNo pressure. Just a conversation.
